APHA Agenda
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This Week's APHA Agenda
 
APHA Agenda Masthead 
 
Tuesday, March 29, 2022
 
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APHA Has Taken a Giant Step Into It's Future!
Read all about it.

Join us Thursday to learn more!
 

The future is not what we planned for tomorrow;
it's the result of what we do today.

~ Carlos Wallace

 
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links image Link & Learn
  Don't forget:  you'll need to be logged into the APHA membership site to access many of these links:  www.myAPHA.org  
   
bullet archive The Sinkhole (APHA Blog)
   
bullet archive  If Prospective Clients Go Cross-eyed They Won’t Hire You (PracticeUP! Tip)
   
bullet podcast  How to Deal with a Client’s Difficult Family Members (Connect with Anne) 
   
bullet orb  Advocate-Provider Communication – Making Them Want Us In the Room!
   
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calendar image  Schedule & Attend  
   
new You're Invited!
The Future of The Alliance of Professional Health Advocates

Thursday, March 31, 2022
<-- this week!

Learn more here.

And register for this Zoom conversation here.
 
   
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Expert Call-in

Putting LinkedIn to Work for You and Your Practice

Tuesday, April 12, 2022

LinkedIn’s roots were all about creating online connections among business people, and helping employers and job hunters connect.

Today LinkedIn may still do that – but its usage has gone miles beyond “just” that. Today LinkedIn can be a great way to connect with other advocates, potential clients, businesses that need advocates – and more.

However – promoting your advocacy practice, and making those connections requires a very specific approach to creating your LinkedIn profile. Whereas we used to add resume-type information to LinkedIn (for those early usages), today there is a far more effective approach to promoting yourself and your work to the right people on LinkedIn.

How? Enter this topic’s expert,
Nicole Broadhurst, APHA member and proprietor of Tennessee Health Advocates. Nicole has made a study of this advanced approach to her LinkedIn profile, and is prepared to help others improve their listings, too. It’s a new way of thinking about LinkedIn and who and how it can affect, then compiling a profile that helps make that happen. Take a look at Nicole’s LinkedIn profle to see her different approach!

If you already have a LinkedIn profile, this approach will very likely surprise you. If you don’t have one – then this is the time and place to get started.

Join us for this informative conversation featuring a new approach to making LinkedIn work for you and your practice.
 
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Register for this Call
 
   
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The ICOPA Conference 2022

Just one month away!  Now is the time to get registered!
 
ICOPA logo
 
The International Conference
on Patient Advocacy


April 28 - 30, 2022
Westin O'Hare (Rosemont) Chicago


Come to network with fellow advocates; hear interesting speakers, meet great sponsors, find other professionals who can complement your practice, and earn CEs.

Meet new people. Learn new skills and approaches to your practice.
Leave with more new and useful ideas than you can imagine.

(Attendees must agree and adhere to COVID policies)
Learn more and register now!

CE information has been updated.

Get registered, then book your transportation and hotel before the prices go up!
 
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5 star reviews  5 Star Reviews!
Congratulations to these AdvoConnection Directory-Listed members who have achieved and received 5 star reviews for their work!

Remember -
these stars were awarded by clients for whom they have saved lives, health, or money, and improved the quality of life for the person who took the time to provide the review.
   
star Laura Mendez
star Donna Seibert
star Your Healthcare Nurse Advocates
   
  Should your clients be providing testimonials and endorsements for your directory listing too?  Here are some guidelines to help you request them.
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ADL image  For +ADL Members Only
A special section for AdvoConnection Directory Listed members.
bullet Last Call!  February directory profile stats are now available.  Here's how to retrieve yours
   
bullet Monitor requests for help!  Patients need you! Recent requests have come from:
 
Michigan Ohio Nevada
Colorado Minnesota Texas
... and other states and provinces!
 
bullet Reminder! It's always a good time to ask former clients for a testimonial for your AdvoConnection listing. Here's how to make it easy.
   
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ADL image Now is the time to step up to Patient Advocacy Certification!
   
  Wishing the very best of luck to all our APHA members who will take their certification exams this week!
   
  Link to the Patient Advocate Certification Board 
   
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ADL image  In the Media
News mentions for APHA members and the organization.
See the master list of all APHA and member news mentions.
   
bullet Livestrong.com quoted APHA member Annette Ticoras for its article, 4 Things to Do When a Doctor Doesn’t Take Your Health Concern Seriously
   
  APHA Premium +ADL members: Want to respond to media requests for advocate expertise? Find them in your +ADL Connect! Discussion Forum - see the list of recent requests below. If you are a Premium +ADL member featured in the news, please submit the link to us.
   
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PracticeUP logo  Take a Course at PracticeUP!
PracticeUP! Online is a sister site to APHA and offers online courses to help you learn the skills you need to start and grow your business. APHA members take courses for free or at a discount. www.PracticeUPOnline.com
Client Acquisition: Converting Callers to Clients

Most APHA members may take this course for free!
callers to clients
  Take this course:
You’ll know exactly what to say, when, and how to say it to improve your chances of acquiring a new client
You’ll know how to answer the question, “How much do you charge?”, even when you don’t yet know the answer.
You’ll better understand objections, and how to overcome them in a call.
You’ll find a useful and very specific, effective call format for contracting and getting paid.
   
Find your coupon code to take this course for free!
 
Client Acquisition: Converting Callers to Clients
   
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NMH ad masthead
 
Reviews found on Amazon:
 
This is a great marketing book that is exceptionally organized, easy to understand and includes exceptional advice. The specific marketing strategies on public relations, creative ideas on developing and defining your brand and the wonderful resource list at the end of the book are just a few reasons why I love and recommend this book.
     
  While the information in the book is basic - good for someone with no business experience - it also lays out a concrete path of 'must do' tasks for anyone starting a private healthcare advocate business and keeps you on track.  
     
  This book is well written, well organized, and contains valuable information for businesses in this field. I recommend it without reservation.  
     
  Learn more about
The Health Advocate's Basic Marketing Handbook


Take advantage of your APHA Discount from here.
 
 
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APHA Discussion Forum -connect  Connect & Share
In the APHA Connect! Discussion Forum
*Indicates a Forum open to only designated members
 
  General Conversation
bullet ICYMI – Did you hear our news? Questions requested!
bullet Policy and Procedure Manual
bullet hot GDPR & HIPAA Comparison Question
bullet hot Doctor questioning insurance benefits?
bullet 6 Ways To Target Seniors More Effectively In Digital Marketing
bullet hot Who is the Client?
bullet Living Will
bullet Long Haul COVID – Podcast and Resources now online
bullet No Surprises Act Podcast is Viewable Online
bullet The art of communication
bullet Who Cares? Disagreeing with the Grammar Police
   
  +ADL Forum*
bullet Media Request – United Healthcare / Linkwell Health
bullet Media Request - Hospital Financial Assistance
bullet Needy Meds
bullet Media Request - Cost of Long Covid - Source Request
bullet Medicaid spend-down guidance
   
  Medical Billing & Claims SIG Forum*
bullet hot Negative Discount???
bullet hot Retroactive network exceptions/PPO waivers
bullet No Surprises Act – Also protects the uninsured!
bullet hot Kaiser’s Bill of the Month
   
  APHA Academy 100 Days to Launch (WS 2022)*
bullet Lesson 15 – More Marketing Fundamentals
bullet Lesson 16: Intro to Web Basics for Advocates
bullet Lesson 13 is Ready: Getting Started with Marketing 
bullet hot Lesson 14: Marketing – Target Audiences, Messaging, and Choosing a Niche 
   
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Go forth and advocate.
Have a great week!
 
ramadan
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The Alliance of Professional Health Advocates

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